PFDC and L’Oréal Paris continued to augment the PLBW2014 digital experience on Day 3 through its Live Social Media Wall at the venue, the hall was over crowded yet well managed by the efficient team of PFDC.
The final day of PFDC L L’Oréal Paris Bridal Week opened by the super talented and creative Nomi Ansari who showcased a bridal collection titled “Gul”, the collection inspiration from flowers.
The designer took the audience to the era of vintage era, showcasing our cultural heritage which to date influenced our sense of dressing and style. It was a perfect marriage of the old and contemporary, the known and the forgotten, a celebration of style with rare embroidery techniques and packaged in a vibrant, colourful fashion, an aesthetic that has come to define the label.
Nomi Ansari’s bridal showcase featured brilliantly constructed jewellery items by the famous Waseem Jewellers. Renowned TV personalities Mawra Hocane and Mehwish Hayat appeared as celebrity showstoppers in the designer’s showcase.
Make-up and hair styling for Day 3 of PFDC L’Oréal Paris Bridal Week 2014 was done by the creative team at Nabila’s with male models styled by NGENTS. L’Oréal Makeup Designer Paris products are used at PFDC to make the models look glamorous. Official Banking Partners. Bank Al-Falah, Warid Telecom, Rose Petal, FedEx, GSP Pakistan Gerry’s International and New Lahore City all hosted a custom-designed VIP lounge at the event.
Hum TV as the Official Media Partners, CityFM89 as the Official Radio Partner. All 3 days PR and Client management is effectively handled by Lotus Client Management & Public Relations.
Nomi Ansari presented “GUL†Collection at PLBW 2014 while carrying the glory of the past on its elaborate, timeless pieces that were pure yet contemporary in a modern sense.
